What is Social Campaign

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Glossary

A social campaign includes the combination of all your marketing department efforts on social media. Social campaigns are an instrument that helps organizations achieve various goals with the use of social media platforms. Most of the time, such campaigns have the goal of improving social media metrics and brand awareness to attract the target audience.

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What are social campaign types?

The type of social campaign will depend on the social media platform on which the campaign will be helped. The usual options include:

Polls. Such campaigns are created to collect customer insights and information for different matters, including product satisfaction and preferences. These can be held on Instagram Stories, Twitter, and Facebook.
Images. One of the most widespread types and can be found on every social media platform. It is used for product display as well as creating an aesthetic or providing helpful information.
Videos. The type with the most engagement. Platforms like Tik Tok are one of the most consuming content types and tend to attract more people.

What is Social Campaign

What are social campaign types?

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